Monday, November 22, 2010

China participates at Floriade 2012

The contract was signed today at the World Expo in Shanghai confirming China's participation at Floriade 2012. Part of the contract is that China will participate at Floriade with an exhibit of 1500 m2, which makes China one of the major participants at the World Horticulture Expo. The focus will be on ancient traditions and new innovation in Chinese horticulture. The further specifications of the exhibit will be detailed in the coming months.

Representatives of the China Flower Association signed the participation contract on behalf of the Chinese government in Happy Street, the Holland pavilion at the World Expo.

Managing Director Paul Beck and Commissioner General Dzsingisz Gabor signed the contract on behalf of Floriade 2012. Paul Beck spoke of a decisive moment in the realisation of Floriade: “Talks have been held for some time now between China and the Floriade about China's participation. We are extremely pleased that China has agreed to participate. With some 550 days before the opening of Floriade 2012, the official signing in the impressive surroundings of the World Expo in Shanghai will act as an extra incentive and energise us to take the Floriade to even greater heights. China, a country with such a rich tradition of exhibitions, will be a huge inspiration for other participants at Floriade 2012.”

Hubert Bruls, chairman of the Regio Venlo, also attended the signing. "We are delighted with China's presence at Floriade. China's participation offers the Regio Venlo an outstanding opportunity to present itself to this economic power. This will reinforce the contacts with numerous Chinese businesses. I am convinced this will result in huge benefits for the Regio Venlo.”

At the moment, some 24 countries have indicated their intention to participate at Floriade 2012. The organisers hope to ultimately welcome 40 participating countries. The participating countries will have the opportunity to organise their own nationally-themed days, which will also be reflected in the programme of culture and entertainment.

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